The 2025 Dodge Charger Daytona EV isn’t even on the market yet, but Dodge is already rolling out an enticing discount that savvy shoppers won’t want to miss. Thanks to the newly introduced BEV Dealer Cash Coupon Program, you could save up to $3,000—but there’s a catch: it’s not advertised, and you’ll need to know how to ask for it.
Here’s everything you need to know to lock in this deal and potentially save thousands more on this electrifying EV.
What’s the Deal?
On December 13, Dodge’s parent company Stellantis unveiled the BEV Dealer Cash Coupon Program, offering incentives on electric Dodge models like the 2025 Charger Daytona EV. Here’s how it works:
- Dealers receive $1,000 per cash coupon for the Charger Daytona EV.
- They can stack up to three coupons per vehicle, resulting in a $3,000 discount.
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Unlike traditional rebates, this incentive is dealer-driven, meaning it’s up to the dealership whether to pass the savings on to you or pocket it as profit.
Maximize Your Savings: Lease vs. Buy
The savings don’t stop there. If you’re considering leasing, you’re in for even bigger discounts:
- Combine the $3,000 dealer cash with a $7,500 lease incentive tied to a commercial tax credit.
- That’s a total of $10,500 in potential savings on a lease!
Unfortunately, the $7,500 lease incentive isn’t available for purchases. However, the Charger Daytona EV still qualifies as one of the best financing deals out there, with 0% interest for up to 72 months on 2024 models.
How Much Could You Save?
For context, the 2024 Dodge Charger Daytona EV starts at $61,590 (including destination fees). With $10,500 in savings, you’re looking at a 17% discount off MSRP. And that’s before you negotiate any additional dealer discounts.
Interestingly, Dodge offers a wider-than-usual gap between the invoice price and MSRP for the Daytona EV, which means dealerships may have more wiggle room to lower the price even further if you negotiate smartly.
Timing Is Key
This incentive program runs through April 30, 2025, so there’s still time to plan your purchase or lease. However, it’s worth noting that dealer participation varies. If one dealer isn’t willing to pass along the savings, don’t hesitate to shop around.
Pro Tips for Getting the Best Deal
- Be Informed: Mention the BEV Dealer Cash Coupon Program and ask about stacking the $1,000 coupons for the Charger Daytona EV.
- Compare Dealers: Not all dealerships will offer the full discount, so call ahead and compare offers.
- Consider Leasing: If you’re open to leasing, the combined $10,500 savings makes it an especially attractive option.
- Negotiate Smartly: With a significant gap between invoice and MSRP, don’t hesitate to push for more savings.
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Why the Charger Daytona EV Stands Out
The Charger Daytona EV represents Dodge’s bold entry into the electric muscle car market, blending the brand’s iconic performance with cutting-edge electric powertrain technology. With a starting price under $62,000 and generous incentives, it’s one of the most competitively priced EVs in its class.
Final Thoughts
If you’ve been eyeing Dodge’s first electric muscle car, now is the perfect time to strike. Between the $3,000 dealer cash discount, $7,500 lease incentive, and potential for 0% financing, the Charger Daytona EV is shaping up to be an exceptional value.
Ready to snag your dream car? Start by calling your local Dodge dealerships to see who’s offering the best deal—and drive away in a cutting-edge EV without breaking the bank.
Have questions about the Charger Daytona EV or tips for negotiating? Share them in the comments below!
